Sellar Campaign Calendar 2025
Get involved with Sellar’s marketing campaigns this year.
How Sellar’s marketing campaigns work
Our marketing campaigns are designed to shine a spotlight on you - our suppliers - and the fantastic products you bring to life.
Each one is timely, relevant, and crafted to spark interest from craft drinks buyers across the UK.
You’ll find them featured on our website and in Sellar Market, each built around a clear theme that links directly to your storefront or specific products. These campaigns also shape the stories we tell across social media and in our weekly trade emails - helping more buyers discover what makes your drinks special.
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To be featured you must be adhering to our Supplier House Rules
If you're in Single-player mode and not public on Sellar Market, we cannot include your products.
We will only accept up to three product submissions per supplier for each campaign.
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Go to → Inventory → Select a product → Copy the number in the URL
This also works for products that are Inactive.
Because we use your Product IDs it means the product will automatically be visible or hidden when Active or Inactive. This also applies for if it goes out of stock.
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Yes!
Create a product in Sellar → Copy the number in the URL (this is the Product ID)
You can add items, descriptions and artwork at a later date.
This means we can include the product ID, and when you make the product Active it will automatically appear in the spotlight
Tip: Email sarah@sellar.io when your product about to be available so she can endeavour to include it in the most timely and appropriate marketing campaigns.
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No. Once campaigns are live, you can still submit to them. Updates will run once a week until the campaign ends. We will endeavour to add any relevant lifestyle imagery into our social media campaigns.
Be sure to keep an eye out for reminders to submit in the mailers we send to our suppliers.
You can submit to these spotlights as and when throughout the year. Get in touch if you have any questions.
