Refer a supplier to Sellar, earn £200

Know a supplier who should be on Sellar?
Refer them and earn £200 when they go live*.

Heads-up: We’re currently pausing general onboarding so our team can focus on supporting our existing users. But if you refer a supplier, they’ll get the opportunity to skip the queue.

How it works

  1. Send an email
    Drop your supplier a note saying you want to order from them via Sellar - just CC sarah@sellar.io. You’re welcome to use the example template below.

  2. Supplier signs up & goes live
    If your referred supplier becomes an active Sellar supplier, and it’s in-line with our terms and conditions*, you qualify for the reward.

  3. Get rewarded
    We’ll transfer £200 to your business* via BACs.

Why this matters

At Sellar, we believe that the best growth comes from community - from folks like you, recommending suppliers you trust. When you refer, we can bring in suppliers who already deliver quality, fit our standards, and actually meet your needs - without cold outreach, massive ad budgets, or compromise. It’s a win for everyone: smoother sourcing for you, new opportunities for suppliers, and a stronger trusted network for all.

Terms and conditions

Last updated 25.11.25 - these apply to all referrals logged from this date.

*Referral payouts are subject to the below terms and conditions:

  • The referral was received 6 months or less prior to the supplier going live on Sellar.

  • The buyer has placed an order with the supplier on Sellar of at least £100 once live.

  • The £200 is evenly split across all referees if a supplier has been referred by multiple referees.

  • Sellar retains final say on whether payouts are made, and we retain our discretion on whether or not a referral has been successful or not.

  • Hi {First Name},

    I’d love to be able to order from you on Sellar. I already use it with other suppliers, and it makes things so much easier - from checking stock and pricing, to offering credit with no risk, and staying on top of new releases.

    Right now, Sellar has paused onboarding new suppliers while their small team focuses on supporting the brands already on the platform. But if you're referred by someone using Sellar (like me!), you can skip to the front of the queue to have a call with them. I’ve cc’d the Sellar team here so they can send you some more information.

    Hope you’ll consider it 🤗